An online store template that is quiet, minimal and made to sell
Editorial product pages with sizes and reviews, a slide-out bag, search as you type, sets and bundles, and an ingredients library. Made for skincare, beauty, candle and wellness brands. Comes in bone or clay.
- $29 a month
- Skincare, beauty, candle and wellness brands selling their own products
Pick a design
Every word, color and photo can be changed after.
What’s inside
Made for skincare, beauty, candle and wellness brands selling their own products.
Editorial product pages
Sizes that change the price, the details, what makes it work and reviews.
A slide-out bag
The bag slides in from the side, with a free-shipping bar and suggestions to complete the ritual.
Search as you type
Products show up as soon as visitors start typing.
Sets and bundles
Group products into sets, with a was-price to show the savings.
Shop by category
Face, body, sets or categories of your own, with sorting.
An ingredients library
The story of what goes into every bottle, and what you leave out.
Policies in one place
Shipping, returns, privacy and terms on one clear page.
Payments straight to you
Shoppers pay by card, Apple Pay or Google Pay on Stripe’s secure checkout. Orders land in your account, and the money in your own Stripe account.
12 pages, ready for your words
Make it yours in the builder
No code and no design skills. Simple steps, and your site changes in the preview as you go.
- Saves as you go: Every change is saved for you.
- See it as you go: Watch your site change as you type, on a computer or phone screen.
- No fake content goes live: Sample words and photos are marked until you replace them.
- Change it any time: Edit and publish again whenever you like.
One simple price
Hosting, security and updates included.
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Monthly
$29 a month
Cancel any time
Start monthly with the Shop template -
Yearly Best value
$290 a year
2 months free
Start yearly with the Shop template
Included with every plan
- Hosting on fast, secure servers
- SSL, the padlock in the address bar
- Your own domain: buy one or connect yours
- Inquiries emailed to you and saved in your account
- Made for phones, tablets and computers
- Search basics: page titles, descriptions and a sitemap
- Accessible design, tested against WCAG 2.2 AA
- Google review buttons from one link
- No plugins or updates to manage
- Cancel any time
Buy it and realize you need a custom option? Reach out! We can add custom pages, features or a design made just for you.
Good questions
Something else? Ask us anything.
How do shoppers pay?
On Stripe’s secure checkout page, by card, Apple Pay or Google Pay. You connect your own Stripe account in the builder, and the money from every order goes straight to it. We take no cut of your sales; Stripe’s usual card fees apply.
How do orders and shipping work?
Set one shipping price, and the amount over which shipping is free. Every order is emailed to you and listed in your account; mark it shipped to email the shopper their tracking number. Refunds are made in your Stripe account.
Do I need product photos?
Yes, for your store. The demo draws its products so you can picture the layout; on your store, your own product photos take their place.
Do I need to know how to design or code?
No. You fill in the builder step by step and watch your site change as you go. Every word, photo and color can be changed, and nothing needs code.
How much does it cost?
$29 a month, or $290 a year (two months free). That includes hosting, SSL, updates and your inquiry inbox. A new domain is extra if you buy one through us.
Do I pay before I start building?
Yes. You choose your plan first, and the builder opens right after checkout. Your site only goes live when you publish it, and you can cancel any time.
Can I use a domain I already own?
Yes. Connect it from your account by adding two records where your domain is registered; we check them and turn on SSL for you. Or buy a new domain right from your account.